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	<title>Internet Mogal</title>
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	<link>http://www.internetmogal.com</link>
	<description>A blog for the woman who lives, works and plays in the digital world.</description>
	<lastBuildDate>Wed, 14 Dec 2011 17:51:57 +0000</lastBuildDate>
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		<title>The Conversation That Relauched Internet Mogal</title>
		<link>http://www.internetmogal.com/the-conversation-that-relauched-internet-mogal/</link>
		<comments>http://www.internetmogal.com/the-conversation-that-relauched-internet-mogal/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 17:51:57 +0000</pubDate>
		<dc:creator>vicky</dc:creator>
				<category><![CDATA[Live]]></category>
		<category><![CDATA[Play]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[commentary]]></category>
		<category><![CDATA[complaining]]></category>
		<category><![CDATA[editorial]]></category>
		<category><![CDATA[empower]]></category>
		<category><![CDATA[encourage]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[link bait]]></category>
		<category><![CDATA[linkbait]]></category>
		<category><![CDATA[Penelope Trunk]]></category>
		<category><![CDATA[sexist]]></category>
		<category><![CDATA[snarky]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[Tech Crunch]]></category>
		<category><![CDATA[Techcrunch]]></category>
		<category><![CDATA[women in tech]]></category>

		<guid isPermaLink="false">http://www.internetmogal.com/?p=25</guid>
		<description><![CDATA[As someone who&#8217;s very familiar with online marketing, I completely understand the concept of link bait. It&#8217;s a great way to build buzz and generate traffic to one&#8217;s site. It&#8217;s effective, when done right. This was my initial impressions of the article posted on Tech Crunch earlier this week re: Penelope Trunk&#8217;s illogical manifesto about why we need to stop telling women to do startups. As I was reading the article I felt a strong sense of anger coming from a dark place within me. I was pissed and the more I read it the angrier I got. I spent the next hour thinking bad thoughts. I was enraged and was about to use my...]]></description>
			<content:encoded><![CDATA[<p><img class="size-medium wp-image-29 alignright" title="One press of a finger..." src="http://www.internetmogal.com/wp-content/uploads/2011/12/one-press-of-a-finger-300x199.jpg" alt="" width="300" height="199" />As someone who&#8217;s very familiar with online marketing, I completely understand the concept of link bait. It&#8217;s a great way to build buzz and generate traffic to one&#8217;s site. It&#8217;s effective, when done right. This was my initial impressions of the article posted on Tech Crunch earlier this week re: Penelope Trunk&#8217;s illogical manifesto about why we need to stop telling women to do startups.</p>
<p>As I was reading the article I felt a strong sense of anger coming from a dark place within me. I was pissed and the more I read it the angrier I got. I spent the next hour thinking bad thoughts. I was enraged and was about to use my personal site to air such frustration in a nasty and snarky way. But as a mature and wise 34 year old, I didn&#8217;t and I reflected on why I was so angry.</p>
<p>In my opinion, the sexist diatribe missed the mark. Stop telling anyone to do something is defeatist. Then again I&#8217;m guilty of telling people to chase their dreams and find their passion. Perhaps I should stop as well. You see, when you stop telling women to do startups, you create a culture where it&#8217;s ok for them not to do it. For me, that&#8217;s a problem. Just because some women prefer to pop out children and stay home with them does not mean all women want that lifestyle. There are also some women who want both.</p>
<p>Encouraging others to do a startup is a great way to expose a world of possibilities to a woman who never thought it was possible, much less a reality. I won&#8217;t beat a dead horse about how generalized and sexist Trunk&#8217;s article was with all the assumptions. I just want to take the core issue and shed light on why this is problematic as a whole. Many women don&#8217;t think entrepreneurship is an option. They were either not exposed to it as a lifestyle or not taught that it&#8217;s a valid career path. The only way to change this is by empowering them with knowledge and encouragement. It&#8217;s not nagging women to build a startup, it&#8217;s telling them &#8220;you can do it too.&#8221; I&#8217;m having a hard time seeing that as a negative message to send.</p>
<p>Sure the startup life is tough but for anyone who truly loves what they do, they will be the first ones to tell you that they wouldn&#8217;t have it any other way. Then again there are those bitter and disgruntled few who either lost their passion, burnt out or couldn&#8217;t hack it. Those are usually the ones who project their inadequacies by discouraging others to enter the startup world. Hmmm, I wonder why.</p>
<p>For more information on the context of this topic, read the articles below:</p>
<p><a href="http://techcrunch.com/2011/12/11/stop-telling-women-to-do-startups/">http://techcrunch.com/2011/12/11/stop-telling-women-to-do-startups/</a></p>
<p><a href="http://www.women2.org/penelope-trunk%E2%80%99s-skewed-perceptions-of-the-world-part-2/">http://www.women2.org/penelope-trunk%E2%80%99s-skewed-perceptions-of-the-world-part-2/</a></p>
<p><a href="http://www.banane.com/2011/08/06/women-shouldnt-add-tech-to-their-blog-title/">http://www.banane.com/2011/08/06/women-shouldnt-add-tech-to-their-blog-title/</a></p>
<p><a href="http://www.women2.org/stfu-about-what-women-want/">http://www.women2.org/stfu-about-what-women-want/</a></p>
<p><a href="http://techcrunch.com/2011/12/11/stop-telling-women-to-do-startups/">http://techcrunch.com/2011/12/11/stop-telling-women-to-do-startups/</a></p>
<p>I&#8217;ve had this url for several years and it&#8217;s gone up and down in terms of what it stands for. Upon reading the articles about women and startups I decided to relaunch this site as a simple blog which offers commentaries and stories that spotlight the women who do decide to enter the world of entrepreneurship. Whenever there&#8217;s a problem we always have 2 choices: to do nothing or to do something. Complaining falls in the &#8220;nothing&#8221; family so I went the other route.</p>
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		</item>
		<item>
		<title>How to Build An Online Empire with iJustine</title>
		<link>http://www.internetmogal.com/how-to-build-an-online-empire-with-ijustine/</link>
		<comments>http://www.internetmogal.com/how-to-build-an-online-empire-with-ijustine/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 05:36:50 +0000</pubDate>
		<dc:creator>vicky</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[building a brand]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[iJustine]]></category>
		<category><![CDATA[internet personality]]></category>
		<category><![CDATA[interview]]></category>

		<guid isPermaLink="false">http://www.internetmogal.com/?p=20</guid>
		<description><![CDATA[If you&#8217;ve thought about building a personal brand online, iJustine is the quintessential example for how to build and captivate your online audience. Check out the full video here]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;ve thought about building a personal brand online, iJustine is the quintessential example for how to build and captivate your online audience.</p>
<p><iframe width="500" height="281" src="http://www.youtube.com/embed/wFgA3YPjO7w?fs=1&#038;feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>Check out the full video <a href="http://www.entrepreneur.com/video/219732#ooid=xmczBoMjqVAtBDU3moApfRI5J0x4fY-z" target="_blank">here</a></p>
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