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How to Create Search Engine Friendly Pages

Thu, Jul 31, 2008

Search Engine Optimization

How to Create Search Engine Friendly Pages

There is no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo!, MSN, Altavista and so on. Therefore, by designing a search engine friendly site, not only will you be able to rank easily in search engines but you’ll attract more visitors to your website

Major search engines use programs called crawlers or robots to index websites to list on their search result pages. They follow links to a page, reads the content of the page and record it in their own database, pulling up the listing as people search for it.

  • If you want to make your site indexed easily, you should avoid using frames on your website. Frames will only confuse search engine robots and they might even abandon your site because of that. Moreover, frames make it difficult for users to bookmark a specific page on your site without using long, complicated scripts.
  • Do not present important information in Flash movies or in images. Search engine robots can only read text on your source code so if you present important words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.




  • Use meta tags accordingly on each and every page of your site so that search engine robots know at first glance what that particular page is about and whether or not to index it. By using meta tags, you are making the search engine robot’s job easier so they will crawl and index your site more frequently.
  • Stop using wrong HTML tags like <font> to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and efficient. By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load.

If you follow these simple techniques, you’ll be well on your way to creating an SEO friendly website, giving you better leverage to rank for your keywords. Keep in mind, these are just some of what you can do to optimize your website. SEO is a committment to your website so consult with an SEO specialist to devise the most appropriate strategies for your website.





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This post was written by:

Vicky Ayala - who has written 47 posts on Internet Mogal.

I am an entrepreneuse who provides web solutions and online marketing strategies for freelancers, small businesses and performing artists. I also develop entertainment projects for web, television and film.

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