Over the past few weeks, if not months, I’ve become so swamped with work that the original concept for this blog has changed. I, along with many others, decided to blog as a means to generate passive income. The only problem was that passive income is an oxymoron and in order to make this blog successful, I needed to dedicate more time and effort. Then recently I decided that the best approach was to be more genuine and honest with the blog and why I wanted to maintain it.
By nature and nurture, I am a marketing person. I have ADD at times and struggle with staying still. I get distracted and bored easily. I think this is why I like marketing. I get to come up with all sorts of ideas for promoting something. I can think of off the wall concepts and call it “strategic marketing.” Then I get to step away and move on to another project that needs marketing. It wasn’t until recently that I get to do long-term marketing for my own projects and must learn to harness my energies and not drift off to lala land.
This is who I am. I’m a great consultant. I love coming up with ideas and telling people what to do but not in a bad way. I have a background in vocational counseling so I know how to listen to what others say, but more importantly what they don’t say. I’m an Internet addict so I am constantly online reading news, trends and tips on how to maximize marketing and pr efforts. So i decided to transform this blog into something more organic and reflective of who I am. Part business part personal, this blog is intended to be a fodder for my experiences as I embark on my various journeys. I also hope to connect my readers with the stories of leaders who have paved the way for entrepreneurs or advice from leaders who guide us through the challenges we face in a changing business economy.
As always, I’m accessible via email and open to ideas or suggestions on how to improve my blog.
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